Accountants for influencers
Specialist accountants for influencers and content creators
WallsMan Creative handles Self Assessment, VAT, gifted products, brand deals and platform income from AdSense, TikTok, Twitch and Patreon.
What we do for creators
WallsMan Creative is an ICAEW-regulated chartered practice working exclusively with the creative industries, acting for YouTubers, TikTokers, streamers, podcasters and bloggers across Kingston upon Thames, London and the UK.
- Self Assessment tax returns:Â every income stream captured, every allowable expense claimed
- Making Tax Digital for Income Tax:Â quarterly submissions set up and filed
- Bookkeeping:Â platform payouts reconciled in Xero, so you can actually see what each revenue stream earns
- Structure advice:Â sole trader or limited company, modelled on your real numbers
- Limited company accounts and Corporation Tax:Â for incorporated creators
- VAT registration and returns: including the £90,000 threshold, digital services and international brand deals
- Tax planning:Â timing equipment purchases, managing a spike year, planning for the January bill
- HMRC enquiries and investigations:Â if you’ve had a nudge letter or a compliance check
Who we work with in the world of social media
- YouTubers: AdSense, memberships, sponsorships, merch and affiliate income
- TikTok creators: Creator Rewards, brand partnerships, TikTok Shop and affiliate commission
- Instagram creators: sponsored posts, gifting, affiliate links and UGC work
- Twitch and live streamers:Â subscriptions, bits, donations and sponsorship, often overlapping with our gaming clients
- Podcasters: advertising, sponsorship, Patreon and live events
- Bloggers and newsletter writers:Â display advertising, affiliate income and paid subscriptions on Substack and similar
- Creators with product lines:Â merch, digital products, courses and coaching, where stock and VAT change the picture
- Talent-managed creators: where an agency or management company sits between you and the money
Reasons why we're the right accountants for influencers
Cost aware
In the early days, keeping costs low is key. We know this and will find you an affordable service solution.
Planning for success
We can help you structure your business so that you are tax efficient now and when you grow.
Hook ups
We only work with creatives so our little black book is full of interesting connections. If you're looking for collaboration, we can help you.
Keeping it simple
We are great accountants for influencers but we are also normal people, with normal chat. No jargon, no judgement, we just want to help.
Which sounds like you?
Irregular income, multiple streams and quiet months. We build your numbers around how you actually earn.
- Personal tax
- Self Assessment
- First-time freelancer
- Thinking about going limited
Corporation tax, dividends, payroll & the full suite of creative-sector reliefs. Tailored for your business.
- VAT
- Payroll
- Year-end accounts
- R&D/creative reliefs and funding
“The team are amazing. I had no clue what I was doing on the accountancy side of things and they made it so clear and simple, I really feel that I am in control now."
Frequently Asked Questions about accounting for influencers
We work exclusively with creative industries, including influencers, content creators, YouTubers, streamers, and digital personalities. With over 10 years of experience, we understand platform-based income and creator business models.
We regularly work with influencers earning through brand deals, sponsorships, ad revenue, affiliate links, subscriptions, and digital products, ensuring all income is recorded and taxed correctly.
We advise on the financial and tax implications of brand deals, gifted products, retainers, and long-term partnerships common in the influencer economy. In the end, what deals and contracts you sign, is up to you. But we help with the numbers.
We help influencers claim legitimate expenses such as equipment, software, home studio costs, travel, marketing, and professional services, based on real creative-industry experience.
We advise on VAT registration, thresholds, international platforms, digital services, and working with UK and overseas brands.
From start to finish. We support influencers as they grow into media brands, hire teams, launch products, and structure their business for long-term growth.
Because we exclusively work with creative industries. Our 10+ years of experience, deep understanding of the creator economy, and practical approach mean advice that fits how influencer businesses really operate.
This might interest you if you're an influencer
Guides and resources to help influencers pay less tax and make smarter financial decisions.
Written by our team, for creative businesses like yours.
Related services
Our services are made to fit your needs, so tell us what you need and want and we will offer you solutions.
Why not make use of our free consultation to find out a bit more about how we can help you?